Then in my first job in public relations, I was charged with writing and designing a newsletter for Budget Rent-A-Car. I remember staring at my first Mac and fiddling around with the design software. I attended a workshop on how to design in Adobe PageMaker but the instructors bored me. I decided to teach myself how to layout and design a newsletter.
On the Mac platform, layout and design was really easy. From newsletters, I went on to design and layout newspaper pages, magazine pages, annual reports, brochures and the list goes on. I even won an award for a design project. I went from being a writer and editor to a publisher. The Mac put the power of publishing in the hands of the people. The Mac also opened up a new world for me beyond just writing and editing.
I salute Steve Jobs for his incredible foresight, relentless innovation, commitment to quality software and hardware and excellence. He pioneered and changed the computer landscape for millions of people.
Filed under: communication, Marketing, small business, Social Media Tagged: | Apple, editing, Mac, publishing, Steve Jobs, writing


I am equally shocked to hear the news. I understand where you are coming from as my entire business and career/life plan has been birthed out of my first Mac as well. Having always been extremely technically minded, I assumed I would go into IT and therefore studied PC (CISCO) networking and technical support in high school and a little of college. Then the fateful day that my HP laptop got stolen out of my car came and I decided if I had to buy a new computer I would go for a Mac. Within a month or two my entire ideas had changed and I realized how much I hated the “rote-ness” (my own word) of much of programing/networking and found my true love/calling was in graphic design and web development. I don’t know how long it would have taken me to discover had I not purchased my Mac when I did!